The upcoming Samsung Unpacked event is fast approaching, but as is tradition, leaks have seemingly spoiled the surprise. While leaks aren’t always reliable, what happens when a major accessories brand inadvertently spills the beans? Dbrand, known for its outspoken marketing, has seemingly done just that, posting renders of the Galaxy S25 series clad in their signature skins. These images offer a glimpse of what we can expect, and the initial impression? A distinct sense of déjà vu.
Leaked render of Samsung Galaxy S25 and its Plus variant.One of them is the Plus variant. (Hint: It’s the bigger one.) dbrand / MaagX
Design Stagnation or Strategic Consistency?
The standard Galaxy S25 and S25 Plus appear nearly identical to their S24 predecessors, and even echo the S23 series. This design language also trickles down to several Galaxy A and M series phones, making it difficult to distinguish between models. The only notable design change seems reserved for the Ultra variant. The sharp corners have been softened, opting for a slightly rounded approach. While not as dramatically curved as Apple’s design language, it’s a departure from previous Ultra models.
Leaked render of Samsung Galaxy S25 Ultra.dbrand / MaagX
The camera layout, display, and button placement appear unchanged. New color options, including a rumored dusty blue shade, might be the only visual refresh. The inclusion of Qi 2 wireless charging remains uncertain, with conflicting reports circulating.
Concept render of Galaxy S25 in leaked blue shade.dbrand / MaagX
The Value Proposition: More Than Just Specs?
Samsung’s conservative design approach has sparked debate within its fanbase. Some argue that it’s a refreshing change from the ubiquitous designs of competitors, emphasizing functionality over aesthetics. Others question the justification for flagship prices when the design mirrors that of more affordable mid-range devices. The core argument revolves around whether a premium device should visually reflect its price tag, offering a sense of exclusivity and cutting-edge design.
Performance vs. Aesthetics: A Delicate Balance
While performance remains a key factor, the desire for a distinctive design is undeniable. If raw power is the priority, alternatives like the Red Magic 10 Pro offer comparable performance with larger batteries. Similarly, camera-centric users might find the Google Pixel Pro or iPhone series more appealing. Purchasing a premium Samsung phone implies an acceptance of its strengths and weaknesses, but at a premium price point, a unique design should be a given.
Frontal view of the Red Magic 10 Pro.This phone costs considerably less than a Galaxy Ultra, offers better performance and a unique design. Nadeem Sarwar / MaagX
A Plea for Differentiation
A flagship phone should offer more than just impressive specifications. It should evoke a sense of owning something truly special, a testament to innovative design and engineering. Hopefully, Samsung will introduce compelling color options and avoid limiting the most desirable finishes to their online store. While wishing for change might not alter the final product, if the Dbrand leaks are accurate, a two-tone design would be a welcome departure from the iterative and somewhat predictable design language of recent Galaxy S series phones.