The smartphone market is saturated with expensive flagships and mid-range devices. But what if you could get a brand new smartphone for a fraction of the cost? HMD Global, the home of Nokia phones, has released the HMD Key, an ultra-budget-friendly device priced at an astonishing $75. Currently available in the U.K., Australia, and New Zealand, this phone raises the question: what compromises are made at such a low price point?
HMD Key: Specs and Features
The HMD Key’s affordability comes at the expense of cutting-edge specifications. Its 6.52-inch display features a resolution of 576 x 1280 and a maximum brightness of just 460 nits, making outdoor visibility in bright sunlight a potential challenge. Internally, the device runs on a Unisoc chipset, paired with 2GB of RAM and 32GB of internal storage. While these specs are modest compared to most modern smartphones, they are understandable considering the device’s incredibly low price.
A render of the HMD Key, the new phone from Nokia.
HMD boasts an impressive 47 hours of battery life on a single charge. However, this likely represents maximum standby time, and actual usage will undoubtedly drain the battery more quickly, even with the phone’s less demanding hardware.
Software and Potential Use Cases
Don’t expect the latest Android experience on the HMD Key. The device runs a streamlined version of Android 14 Go, designed for entry-level smartphones. While not comparable to the full Android experience on more powerful devices, Android 14 Go still provides access to popular social media and entertainment apps. This makes the HMD Key a potential option for a child’s first phone or for users who primarily need basic communication and app access.
Availability and Final Thoughts
While the HMD Key is currently available in select markets, a U.S. release remains uncertain. Its extreme affordability makes it a compelling option for budget-conscious consumers. While the HMD Key may not offer top-tier performance, it provides a basic smartphone experience at an unprecedented price, potentially opening up smartphone access to a wider audience. The device highlights the increasing availability of budget-friendly options in the mobile market, a trend that benefits consumers seeking affordable connectivity.
