Mazda, after discontinuing the MX-30 EV in the US last year, is signaling a renewed commitment to the electric vehicle market. The Japanese automaker has announced plans to develop its own hybrid system and launch a new electric SUV, potentially paving the way for a return to the US EV market.
Mazda’s Electrification Strategy Takes Shape
Following the short-lived MX-30 EV and the China-exclusive EV-6 sedan, Mazda is taking a different approach. The company has revealed plans to develop its own hybrid system for the next-generation CX-5 crossover SUV, scheduled for release between 2025 and 2027. This is significant as the CX-5 is currently Mazda’s top-selling vehicle in the United States.
Furthermore, Mazda aims to launch an electric SUV built on its own EV platform by 2027. Plug-in hybrid versions are also being considered, demonstrating a multifaceted approach to electrification. This new electric SUV is anticipated to resemble the Mazda Arata concept, showcased at the Beijing auto show alongside the EV-6. The Arata is slated for mass production by the end of 2025, initially targeting the Chinese market.
Securing Battery Supply and Future EV Expansion
Mazda has solidified its commitment to electrification by securing battery supply agreements with AESC and Panasonic, extending through 2030. This strategic move ensures the company has the necessary resources to support its EV production plans.
Looking ahead, Mazda is preparing for a “full-scale launch” of electric vehicles between 2028 and 2030. This suggests a broader range of EV models and a more significant presence in the electric vehicle market.
A Potential Return to the US EV Market?
While Mazda hasn’t explicitly confirmed a US release for its new electric SUV, the company’s focus on developing its own hybrid and EV technologies suggests a strong possibility. The next-generation CX-5 hybrid, coupled with the upcoming electric SUV, could mark Mazda’s re-entry into the US EV market.
Conclusion: A Promising Future for Mazda EVs
Mazda’s recent announcements signify a significant shift towards electrification. By developing its own hybrid and EV platforms and securing battery supply deals, the company is positioning itself for a stronger future in the electric vehicle market. While the US market remains uncertain, the possibility of a new hybrid CX-5 and an electric SUV based on the Arata concept offers a glimmer of hope for American consumers eager to see Mazda’s return to the EV landscape.