The Apple Watch Series 10 marked the beginning of a design refresh for Apple’s smartwatch lineup. This trend is expected to continue with the Apple Watch SE refresh anticipated later this year. Bloomberg’s Mark Gurman, in his PowerOn newsletter, reported a design makeover for the entry-level smartwatch, stating that “A fresh version of the lower-end SE model will sport a new look.”
Design Changes and Potential Material Shift
While Gurman hasn’t elaborated on the specific changes, a previous Bloomberg report suggested a possible shift from aluminum to a plastic casing. This move could be a cost-cutting measure, potentially offsetting the expenses associated with newer, more expensive internal components. It remains unclear whether this would translate to a lower retail price for consumers.
Competitive Landscape and Pricing
The current Apple Watch SE starts at $249 in the US. This places it in a competitive landscape with Samsung’s Galaxy Watch FE at $200 and the Galaxy Watch 6, with its more advanced features, starting at just $300.
The World Time watch face showing on the Apple Watch SE 2.
Durability and Color Options
The potential shift to a plastic chassis raises questions about durability compared to Apple’s traditional aluminum construction. While plastic is more susceptible to scuffs, it might offer advantages over the scratched paint often seen on metal surfaces. A plastic casing could also open the door to a wider range of color options, reminiscent of the iPhone 5c.
Expected Internal Upgrades and Feature Set
An updated processor is anticipated for the new Apple Watch SE. However, it’s uncertain whether the redesign will include a larger display, improved battery life, or a slimmer profile. Significant feature upgrades are not expected, with features like ECG likely remaining exclusive to the higher-end models.
Potential for Trickle-Down Health Features
The possibility of Apple finally introducing blood pressure sensing this year could lead to some top-tier health and wellness features making their way to the Apple Watch SE line. This would enhance the value proposition of the entry-level model and further differentiate it from competitors.
Conclusion
The upcoming Apple Watch SE refresh promises a fresh design, potentially with a plastic casing and new color options. While significant feature upgrades are unlikely, an updated processor and the potential inclusion of previously exclusive health features could make the new SE a compelling choice for budget-conscious consumers.
