Google’s Gemini AI is rapidly integrating into its software ecosystem, from Android to Workspace apps like Gmail and Docs. Previously, some of Gemini’s most powerful features were exclusive to subscribers. That changes now. Google has announced that Gemini Deep Research and the ability to create custom Gem bots are now available for all users, eliminating the need for a Gemini Advanced or Google One AI Premium subscription.
Unlocking the Power of AI-Driven Research
Deep Research transforms online research by automating the tedious process of navigating multiple web pages. Simply input a natural language query, specify the source if needed, and let Deep Research do the heavy lifting.
Using Gemini Deep Research on a smartphone.
Deep Research breaks down your query, seeks approval for its research plan, and delivers a neatly formatted document with headings, tables, bullet points, and other stylistic elements. This process typically takes a few minutes.
This tool is invaluable for students, journalists, financial planners, academics, and anyone conducting in-depth research. Its ability to delve into scientific papers, for example, is a significant advantage.
“Now anyone will be able to try it across the globe and in 45+ languages,” says Dave Citron, Senior Director of Product Management for the Gemini app. The underlying infrastructure is also being upgraded to the more advanced Gemini 2.0 Flash Thinking Experimental AI model.
Response provided by Gemini Deep Research.
Due to the computationally intensive nature of Deep Research, free users will have limited access to “a few times per month.” This strategy mirrors Perplexity’s Deep Research offering and OpenAI’s plan to provide free ChatGPT users with two Deep Research queries monthly.
Personalized AI with Custom Gem Bots
Google is also granting free access to Gems, custom chatbots designed for specific tasks. From crafting detailed email responses based on simple “yes” or “no” input to assisting with coding, Gems streamline workflows.
Interacting with a custom Gem created with Gemini.
Creating a Gem requires no coding experience. Users provide instructions in natural language, customizing the bot to their needs. Previously a paid feature, Gems are now rolling out to all Gemini users for free within the Gemini mobile app. Creation, however, requires the Gemini desktop client. Gem behavior can also be adjusted later.
Like the standard Gemini assistant, Gems can process user-uploaded files. These custom bots automate tedious tasks, significantly increasing efficiency.
Conclusion
Google’s decision to offer free access to Gemini Deep Research and Gem bots democratizes access to powerful AI tools. This move empowers users to enhance productivity, streamline research, and personalize their AI experience. From complex research projects to automating daily tasks, these free features unlock new possibilities for Gemini users worldwide.
